We build tools for our content work and experiments anyone can try. TubeCount is available to play; other projects appear here as they develop.
A daily game: see a real YouTube thumbnail, guess the view count. Three guesses — the title and channel unlock as clues — then the reveal shows exactly how far off you were. Play long enough and you earn an eye rating: a number on the packaging instinct this whole industry runs on.
A planned calculator for exploring YouTube earnings assumptions for an Indian audience. The rate inputs and calculation method are still being developed.
Machine House combines content and creative technology. We build research tools, content intelligence and production workflows as part of the work. Labs gives the public experiments a home of their own.
We list each project’s availability here. New releases will appear alongside TubeCount when they are ready to use.